WNEM-TV is seeking a Multimedia Marketing Consultant with a winning attitude to work in a competitive, collaborative, and fast-paced marketing environment. The successful candidate solicits new advertisers, assesses the market potential for prospective accounts, and achieves assigned revenue goals through the sale of airtime, digital advertising, and other products and services to new and existing clients.
Duties/Responsibilities include but not limited to:
– Implements strategies to consistently grow revenue and exceed revenue goals.
– Establishes credible relationships with local business community.
– Makes sales calls on existing and prospective clients.
– Maintains assigned accounts and develops new accounts.
– Prepares and delivers sales presentations to clients.
– Provides clients with information regarding rates for advertising placement in all media platforms.
– Provides management with timely and accurate monthly, quarterly, and annual budget forecasts.
– Maintains an understanding of local market ratings, competitive media, station strengths, industry, and product knowledge.