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10 Careers in Advertising
Careers in advertising encompass many creative and technical professions that collectively work to increase brand awareness, customer retention and engagement. Advertising focuses on creating and executing effective advertisements and campaigns in addition to other marketing-related initiatives …
Click here to read more about the Class of 2022’s Arcadia experiences and post-graduation plans.
Spotlight: Amanda Sturman
Major: Bachelor of Arts in Theater
Favorite Arcadia memory: “This spring semester we did ‘The Bacchae’ by Euripedes. I’ve never done a …
When it comes to digital marketing, few things are as important as the tools digital marketers rely on to get their jobs done. These include everything from social media platforms like Facebook and Instagram to analytics tools like Google Analytics. …
While the marketing industry might remain the same, strategies are fluid. Marketing trends come and go. What’s “in” seems to change every year, keeping the best marketers in the business on their toes.
It can be one of the most …
